Comments on: What to Do When a New Product or Service Falls Flat http://businessinfoguide.com/what-to-do-when-a-new-product-or-service-falls-flat/ Inspired Resources for Entrepreneurs by Stephanie Chandler & Friends Tue, 15 May 2012 18:22:46 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Stephanie Chandler http://businessinfoguide.com/what-to-do-when-a-new-product-or-service-falls-flat/#comment-20226 Stephanie Chandler Mon, 05 Mar 2012 21:42:17 +0000 http://businessinfoguide.com/?p=7479#comment-20226 Great feedback, Dee. Thanks for sharing! Great feedback, Dee. Thanks for sharing!

]]> By: Dee Relyea http://businessinfoguide.com/what-to-do-when-a-new-product-or-service-falls-flat/#comment-20221 Dee Relyea Mon, 05 Mar 2012 18:21:14 +0000 http://businessinfoguide.com/?p=7479#comment-20221 Stephanie, I teach small business startup at the UW-Madison and like this article. Many fledgling entrepreneurs fail to do the necessary market research to determine if their business ideas are good ones. You nailed it about launching before looking. Find out first if anyone wants or needs your product or service and then survey your target market and get their input. I also appreciate your point that if it isn't working, find out why and then offer something else. Too often start-ups get personally invested in their terrific product or program and just don't want to retire it, particularly if they have spent a great deal of time and energy bringing it to the market place. You are so right, sometimes we just have to "let it go". (yup, been there and done that!) Stephanie,
I teach small business startup at the UW-Madison and like this article. Many fledgling entrepreneurs fail to do the necessary market research to determine if their business ideas are good ones. You nailed it about launching before looking. Find out first if anyone wants or needs your product or service and then survey your target market and get their input.

I also appreciate your point that if it isn’t working, find out why and then offer something else. Too often start-ups get personally invested in their terrific product or program and just don’t want to retire it, particularly if they have spent a great deal of time and energy bringing it to the market place. You are so right, sometimes we just have to “let it go”. (yup, been there and done that!)
Dee Relyea recently posted..Let Your Passion Fuel Your Work

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