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LEAP! 101 Ways to Grow Your Business by Stephanie Chandler
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From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products

From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products

 

 

The Author's Guide to Building an Online Platform: Leveraging the Internet to Sell More Books

The Author's Guide to Building an Online Platform: Leveraging the Internet to Sell More Books

 

 

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How to Start and Run a Used Bookstore

 

 

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INFOPRENEUR ~ INFORMATION PRODUCTS ~ INFO PRODUCTS ~ E-BOOKS

From Entrepreneur to Infopreneur:From Entrepreneur to Infopreneur: Make Money with Books, ebooks and Information Products by Stephanie Chandler

Make Money with Books, eBooks and Information Products

By Stephanie Chandler

John Wiley & Sons Publishing, $19.95

 

 

Quite simply, an infopreneur is someone who sells information. Everyone is an expert at something and that expertise can generate tremendous income opportunities from information products. Whether you want to add revenue streams to your existing business or launch a new business as an infopreneur, this book is loaded with resources and ideas to help you create and sell information products.

 

You will learn how to:

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Become a recognized expert in your field.

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Publish books, either traditionally or through self-publishing.

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Create e-books and special reports for electronic download.

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Develop other information products including audio and video programs, tips booklets, workshops, teleseminars, and more.

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Maximize back of the room sales.

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Set-up an effective website.

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Implement tools to automate product sales and delivery.

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Market info products online and offline.

 

Each chapter concludes with the profile of a successful infopreneur, allowing readers to learn from real-world experience. Don’t miss out on this chance to establish expertise in your field and generate multiple streams of passive income from information products!

 

 

 

"Chandler covers all the bases. She asks all the right questions, then supplies all the right answers in her astonishingly comprehensive and very timely book. It's loaded with valuable life-changing information--and it's fun to read too!"

-Jay Conrad Levinson, the "Father of Guerrilla Marketing" and best-selling author of the Guerrilla Marketing books

 

"Chandler knows how to take action and make ideas a reality! The practical steps and outstanding resources she shares will enhance anyone's business and their lives. Whether you are investigating the possibilities or are ready to create to new income generating opportunities, From Entrepreneur to Infopreneur provides a practical road map to creating products that will enable you to succeed with ease."

-Romanus Wolter, author of Kick Start Your Dream Business

 

"From Entrepreneur to Infopreneur inspires and educates us, in an attention-grabbing, all-inclusive format, to take our information and prosper from it not only personally, but also professionally and financially as 'infopreneurs.'"

-Stacy Henderson, Editor in Chief of Home Business Magazine

 

 

 

 

About the Author

Stephanie Chandler is an author of several business and marketing books including “The Author’s Guide to Building an Online Platform” and “From Entrepreneur to Infopreneur.” She is also founder and CEO of Authority Publishing, which provides custom book publishing and author marketing services for business, self-help and other non-fiction books. A frequent speaker at business events and on the radio, she has been featured in Entrepreneur Magazine, BusinessWeek, Inc.com and many other media outlets.

Order Your Copy Now!

From Entrepreneur to Infopreneur by Stephanie Chandler

 

 

 

PREVIEW THE TABLE OF CONTENTS:

Preface

Chapter 1 - Information Product Opportunities: Fire Up Those Revenue Streams

Definition of an Infopreneur

Benefits of Information Products

Generate Information Product Ideas

Keys to Info Product Success

Strategies for Promoting Info Products

Infopreneur Profile: Joan Stewart, Founder of PublicityHound.com

 

Chapter 2 - Celebrity Sells: Achieving Expert Status

The Anatomy of an Expert

Building an Expert Platform

Public Speaking

Publish Articles

Branding

Maximize Media Exposure

Publicists and Publicity

Infopreneur Profile: Dottie Walters, Author of Speak and Grow Rich

 

Chapter 3 - Author Aspirations: Effective Writing for Books

No Time to Write

If You Don’t Like to Write

Finding a Niche

Writing Good Copy

What’s in a Name?

Solicit Feedback

Infopreneur Profile: Joe Vitale, Author of The Attractor Factor

 

Chapter 4 - Go Big: How to Get Published Traditionally

Literary Agents

Finding an Agent

Contacting Publishers Directly

Sample Query Letter

Elements of a Book Proposal

Infopreneur Profile: Romanus Wolter, Author of Kick Start Your Success

 

Chapter 5 - Do it Yourself: Self-Publishing Demystified

Self Publishing Options

Self Publishing Pros and Cons

Print on Demand Pros and Cons

Lessons Learned from the Publishing Industry

Steps to Self Publishing

Inforpreneur Profile: Dan Poynter, Author of The Self-Publishing Manual

 

Chapter 6 - Make Money While You Sleep: E-books and Special Reports

Benefits of Electronic Publishing

Formatting and Delivery

E-Book Formats

E-Book Compilers

E-Book Layout

Selling E-Books on Amazon.com

Infopreneur Profile: C. Hope Clark, Founder of www.fundsforwriters.com

 

Chapter 7 - Other Info Products: More Money in the Bank

Teleseminars

Audio & Video Products

Seminars, Workshops, and Workbooks

Electronic Classes

Tips Booklets

Subscription Newsletters

Order Fulfillment

Infopreneur Profile: Tom Antion, Author of The Ultimate Guide to Electronic Marketing for Small Business

 

Chapter 8 - Your Website: Build it and They Will Come

Domain Search and Website Setup

Site Design Secrets

Shopping Carts and Credit Card Processing

Website Content

Search Engine Optimization

Tips for Maximizing Online Sales

Infopreneur Profile: Alyice Edrich, Founder of TheDabblingMum.com

 

Chapter 9 - Online Marketing Techniques: Spanning the Globe

Send a Newsletter/E-zine

Totally Terrific Tips Sheets

Online Classifieds

Strategic Alliances

Online Groups

Forums and Message Boards

Blogging for Dollars

Affiliate Programs

Testimonials

Infopreneur Profile: Paulette Ensign, founder of TipsBooklets.com

 

Chapter 10 - Offline Marketing Techniques: Pounding the Pavement

Write Op/Ed Articles

Public Speaking

Written Correspondence

Recognize Holidays

Promotions, Contests, and Giveaways

Distribute Flyers

Yellow Pages Advertising

Maximize Gift Certificates

Business Networking

Infopreneur Profile: Michelle Dunn, Author of Become the Squeaky Wheel: A Credit and Collections Guide for Everyone

 

Chapter 11 - Catch a Buzz: Book Marketing

Stage One: Before Your Book is Published

Getting Organized

Writer’s Groups and Organizations

Online Newsletters and Writer’s Resources

Obtain Testimonials

Stage Two: While Your Book is Being Published

Assemble a Media List

Solicit Excerpts

Early Book Reviews

Contact Bloggers

Print Marketing Materials

Stage Three: After Your Book Is Published

Press Releases

Media Pitch

Radio Promotion

Television Appearances

The Best Seller List

Book Signing Events

Book Reviews

Non-Bookstore Markets

Infopreneur Profile: Susan Harrow, Author of Sell Yourself Without Selling Your Soul

 

Chapter 12 - Carpe Diem: Put Your Plans into Action

Information Product Plan Checklist

Infopreneur Profile: Shel Horwitz, Founder of PrincipledProfits.com

 

Directory of Resources

 

ORDER YOUR COPY TODAY!

From Entrepreneur to Infopreneur by Stephanie Chandler

 

About the Author

 

Stephanie Chandler is an award-winning author of several business andStephanie Chandler, author of LEAP! 101 Ways to Grow Your Business marketing books:

 

- From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products (John Wiley & Sons)
 

- The Author’s Guide to Building an Online Platform: Leveraging the Internet to Sell More Books (Quill Driver)
 

- The Business Startup Checklist and Planning Guide: Seize Your Entrepreneurial Dreams! (Aventine Press)

 

Stephanie is also founder and CEO of Authority Publishing, a custom marketing and publishing company, and BusinessInfoGuide.com, a directory of resources for entrepreneurs. Books by Stephanie Chandler

 

A self-proclaimed “corporate refugee,” Stephanie fled the Silicon Valley in 2003 to pursue her entrepreneurial goals. She grew and sold the first business that she started and continues to cultivate her passion for online marketing, publishing and small business growth.

 

A frequent speaker at business events and on the radio, Stephanie has been featured in Entrepreneur Magazine, BusinessWeek, Inc.com and many other media outlets. She resides near Sacramento, California and believes that life is more rewarding when you love what you do. Author and speaker details are available at StephanieChandler.com.

 

 

INFOPRENEUR ~ INFORMATION PRODUCTS ~ INFO PRODUCTS ~ E-BOOKS ~ PUBLISHING ~ BOOKS ~ SPECIAL REPORTS ~ HOW TO ~ MULTIPLE STREAMS OF INCOME

 


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Author & Speaker Stephanie Chandler - Internet Marketing, Publishing, Small Business

Greetings and welcome to Business Info Guide! I am Stephanie Chandler and I launched this site in 2004 as a way to share useful resources with fellow entrepreneurs. I hope you find plenty of valuable information here. Don't forget to sign up for our monthly newsletter. I promise not to crowd your mailbox with lots of promotions - I value your time and attention.

 

Wishing you abundant joy and success,

-Stephanie

 

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