How to Build a Niche Site with a BLOG
by Linda Bruton
Building niche sites is all the rage these days.
The basic strategy is very simple. Find a niche market
that isn't oversaturated. Develop a list of related
keywords people are searching on. Then write an article
optimized for each one of your keywords. Once you have
your articles, upload them to your site. Monitize your
site with affiliate links and Adsense.
For this kind of niche site to be effective and make
money, it is imperative that you get free traffic, and a
lot of it. And that's exactly where a blog can be your
best friend.
At its very simplest, a blog is just a structure. It's
the bones of a web site. A blog is a simple way to
publish and display your content online. Most of us
think of blogs as a chronicle of news events, or
commentary on news and items of interest. Or personal
diaries.
Few people stop to think that you can build any kind of
website with a blog. In reality, a blog can be used very
effectively to build a niche site. The fact of the
matter is, a blog is the easiest way to publish your
niche site content. But the biggest reason to use a blog
is that it can drive traffic to your site a lot faster
than a statically-built site. A niche site built with a
blog is a very powerful strategy.
First, choose your niche and research your keywords.
Write your first article based on one of those keywords,
just as you would when building a regular site. Then set
up your blog and publish that article. Your niche site
is now live.
To make your site structure the most effective, be sure
to choose a blog that allows the use of Categories, such
as Word Press or Moveable Type. Use your 10 most
important keywords as the name of your Categories. Then
file all your secondary keyword articles under those
Categories.
Why is this so important? If you keep building your site
with keyword-rich articles, eventually you could have
hundreds of pages. Each of those pages will have a link
to your 10 Categories. And each of those links will use
the anchor text of your most important keywords. As a
result of all those internal keyword-rich links, your
site will end up ranking very well in the search engines
for your Category names.
Now it's time to set up your traffic strategy. This is
where a blog can really shine. There are many special
RSS/blog directories that are hungry for feeds. By
submitting your new blog to these directories, you can
start getting traffic almost immediately. Quite often
these feeds will result in a lot more traffic than all
the major search engines combined. This is why it makes
so much sense to build your niche site as a blog. You
can have twice the traffic, and get it much faster than
with a static site.
Here is a list of some of the top RSS/blog directories
you should submit your site to:
http://www.masternewmedia.org/rss/top55/
Once you've submitted your site to the directories, you
can get it indexed by Yahoo almost immediately by adding
your RSS feed to your MyYahoo page. If you don't have a
MyYahoo page, just go to http://www.yahoo.com. Now click
on the MyYahoo link at the top and set up your free
account. Once you have your account set up, click on Add
Content, then add the URL of your blog RSS feed into the
Find Content box.
When you go back to your MyYahoo page, your blog plus
your first post should be shown. If you go look at your
web stats for your site, you'll find that the Yahoo
spider has already made a visit! Your new site should be
indexed in Yahoo in just a couple of days. This is a
strategy that some marketers were selling for $50 just a
few months ago. And it works like a charm.
Every time you add a post, you can alert the RSS/blog
directories by "pinging" them. There is a wonderful site
at http://www.pingomatic.com that makes this very easy.
You just have to type in your blog URL and Pingomatic
will send your ping to Yahoo and about 15 other large
directories. That will bring the spiders back to your
site almost immediately!
During the first month, I would suggest that you write
and add a new article every day. Blogs that are
frequently updated get the most traffic. And you'll find
that the major search engines will spider your site
every day. At the end of a month, you'll have a
30-article niche site that is already getting a lot of
traffic. If you've monetized your site with Adsense and
related affiliate programs, you should also be making
money already.
Once you've started building your niche sites with a
blog, you'll never go back to doing it the old way
again!
For more tips and ideas on how to make money blogging,
be sure to visit my "Why Marketers Should Blog" weblog
at (what else)
http://www.WhyMarketersShouldBlog.com
About
the Author
Linda Bruton has been a full-time network marketer for
over 15 years. Be sure to visit her Network Marketing
Tips weblog for weekly tips, tricks, secrets and
resources for building a full-time MLM business online.
http://www.mlmmillionaire.com/blog/
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