Why I’m Proud to Be a Woman-Owned Business

Thanks to Visa Business for sponsoring this post! When I was first asked to write about being a woman business owner, I hesitated for a moment. The truth is that it’s not a topic I think about very much unless I’m asked. Mostly I see myself as a hard-working entrepreneur, who happens to be female. […]

Google’s Authorship Program

Google has a program known as authorship, which will display your name (byline) and photo in Google search results next to content that you write. This can be great for brand recognition! It’s relatively easy to set up authorship, and since it’s likely the steps will change, here’s a link to find Google’s process: https://plus.google.com/authorship. […]

Article Marketing: Repurpose, Reuse, Recycle

Make sure you reuse the articles that you submit to websites for publication. You can also submit articles to print publications. The major magazines at the checkout stands are difficult to break into and won’t accept reprints; however, there are dozens of smaller publications, trade association newsletters, and small city newspapers that will gladly accept […]

5 Ways Credit Cards Can Help You Grow Your Business

(Big thanks to Visa Business for sponsoring this post!) You may not realize that credit cards can have a significant impact on the growth of your business. Following are the top five ways credit cards can help you build a thriving business. 1. Expense Tracking Using credit cards keeps my expenses in one easy-to-access location […]

8 Facebook Engagement Tips

Post new content daily, though only if you have something interesting to share! Posting for the sake of posting won’t inspire your audience. Never forget your niche audience. Everything you do should speak to their needs, challenges, and desires. Be a resource. Share great content, whether your own or content from others. The point is […]

3 Ways a Blog Benefits Your Business

The Best SEO You Can Get — A blog is essentially an online web diary, making it easy for you to add new content to your site on a regular basis and naturally improving SEO for your site. Remember, Google likes fresh content. The more you add to your blog, the more Google will pay […]
  • Interviews - Entrepreneurs & Authors

  • Entrepreneur Interview: Julie Skirvin, The Candle Scoop

    Entrepreneur Interview: Julie Skirvin, The Candle Scoop

    Business Name: The Candle Scoop Website URL: www.TheCandleScoop.com Year Founded: 2013 Business Partners: Julie Skirvin President/CEO John Skirvin VP Number of Employees: 2 What does your company do? We have patented, manufactured and distribute The Candle Scoop. Was there a specific turning point when you realized your business was moving to the next level? After […]

  • Entrepreneur Interview: Michelle Dale, Virtual Miss Friday

    Entrepreneur Interview: Michelle Dale, Virtual Miss Friday

    Business Name: Virtual Miss Friday Website URL: http://www.virtualmissfriday.com/ Year Founded: 2005 Business Partners: I’m the CEO, there aren’t any business partners as such. Number of Employees: Zero employees, all freelancers (generally about 15 or so) What does your company do? We’re an online business consultancy that also provides administrative, marketing and creative virtual assistant services. Was […]

  • Lyuba Ellingson, Author of The Definitive Guide to PR for Small Businesses

    Lyuba Ellingson, Author of The Definitive Guide to PR for Small Businesses

    Book Title: The Definitive Guide to PR for Small Businesses Website URL: http://definitiveguidetopr.com/ Social Media Links: Twitter: https://twitter.com/LyubaEllingson/ LinkedIn: http://www.linkedin.com/in/lyubaellingson/ What is your book about? The Definitive Guide to PR for Small Businesses is a step-by-step guide that teaches small business owners and bloggers how to use the internet to get revenue generating publicity. Quality publicity is […]

  • Christina Daves, Author of PR for Anyone – 100+ Affordable Way to Easily Create Buzz for Your Business

    Christina Daves, Author of PR for Anyone – 100+ Affordable Way to Easily Create Buzz for Your Business

    Book Title: PR for Anyone – 100+ Affordable Way to Easily Create Buzz for Your Business Website URL: www.prforanyone.com Social Media Links: Twitter: @PRforAnyone Facebook: www.facebook.com/PRforAnyone LinkedIn: www.linkedin.com/in/ChristinaDaves What is your book about? PR for Anyone™ is a book of useful tips to help small business owners learn how to generate their own publicity. It share how […]

  • More from Interviews - Entrepreneurs & Authors
  • Business Growth Strategies Blog by Stephanie Chandler

  • Why I’m Proud to Be a Woman-Owned Business

    Why I’m Proud to Be a Woman-Owned Business

    Thanks to Visa Business for sponsoring this post! When I was first asked to write about being a woman business owner, I hesitated for a moment. The truth is that it’s not a topic I think about very much unless I’m asked. Mostly I see myself as a hard-working entrepreneur, who happens to be female. […]

  • IMAGE LICENSE: Creative Commons

    Google’s Authorship Program

    Google has a program known as authorship, which will display your name (byline) and photo in Google search results next to content that you write. This can be great for brand recognition! It’s relatively easy to set up authorship, and since it’s likely the steps will change, here’s a link to find Google’s process: https://plus.google.com/authorship. […]

  • Article Marketing: Repurpose, Reuse, Recycle

    Article Marketing: Repurpose, Reuse, Recycle

    Make sure you reuse the articles that you submit to websites for publication. You can also submit articles to print publications. The major magazines at the checkout stands are difficult to break into and won’t accept reprints; however, there are dozens of smaller publications, trade association newsletters, and small city newspapers that will gladly accept […]

  • 5 Ways Credit Cards Can Help You Grow Your Business

    5 Ways Credit Cards Can Help You Grow Your Business

    (Big thanks to Visa Business for sponsoring this post!) You may not realize that credit cards can have a significant impact on the growth of your business. Following are the top five ways credit cards can help you build a thriving business. 1. Expense Tracking Using credit cards keeps my expenses in one easy-to-access location […]

  • More from Business Growth Strategies Blog by Stephanie Chandler
  • Small Business Marketing

  • Quick and Easy Social Media Cheat Sheet

    Quick and Easy Social Media Cheat Sheet

    Recently I was asked to give a short talk on social media with a local business group. Since I didn’t have a lot of time for a formal presentation, I put together a quick social media cheat sheet and opened it up for discussion. It was a great session! Here’s the summary for your own […]

  • Understanding Social Proof and How it Can Work for Your Business

    Understanding Social Proof and How it Can Work for Your Business

    The term “social proof” has gained popularity in recent years, but it’s really just a fancy phrase for “testimonials.” However, people often underestimate the power of social proof. It’s a way of providing evidence that other people like your products or services, and this is far more important than you might realize. As consumers we […]

  • 7 Essential Steps to Build an Online Presence for Your Business

    7 Essential Steps to Build an Online Presence for Your Business

    I’ve been speaking about the topic of online marketing for many years now, yet I still come across people every day who are struggling to put the pieces together. It can sound overwhelming to build a brand online, but it doesn’t have to be that way. Following are some important and effective steps you can […]

  • 20 Ways to Generate Blog Content Without Writing it Yourself

    20 Ways to Generate Blog Content Without Writing it Yourself

    For years I have been preaching the value of blogging for small business owners and anyone who wants to build an audience online. When you update a blog regularly (at least twice per week, though more is better), your website traffic should increase over time. Google gives higher priority to websites that update content frequently, […]

  • More from Small Business Marketing